We are independent to all the organisations we work with, which means that the data submitted to us is always loved and cared for. All submitters of information are always followed up with if required and all conversations are in only a positive manner, making any feedback loop at best a joy, in some cases a necessary outlet for frustration, but in all cases a value adding exercise raising awareness of what needs attention.
Use our Questionnaire Service
From £20 for a Questionnaire of up to 10 questions, available on line as long as you need
Fully Managed Questionnaires, all you do is provide questions
We create reports when and how you need them
The advantages of using Soft Intelligence Ethical Online Questionnaires
Increased perception that your company invests in feedback and are more likely to use it
An increased likelihood of honesty and directness from submitters of information
Less time and money invested in your staff collecting and collating data
Increased data quality
Why Use Soft Intelligence Questionnaires
Questionnaires are a great tool to get a snap shot of mood at a certain point in time, and start the journey of better understanding the target audience. Questionnaires are an invaluable kit of the Soft Intelligence portfolio of tools to convert human emotional feedback (soft intelligence) into statistical data for companies to act on.
Customers who work closely with us have seen questionnaire return rates slightly over 40%, to put this in perspective generally questionnaires are not well completed with on average a 4% completion rate.
Our general advice around questionnaires and feedback is that using a third party is the only way to ensure quality data. Imagine a company asking a customer or staff member how well things are going, it isn’t too far fetched that the customer or staff member may say what they imagine is wanted to be heard, which may produce less true answers, what do you think? This is in fact the main reason why a company should never do the activity of questionnaires internally to staff or externally to customers.
Another reason for using Soft Intelligence questionnaires instead of producing questionnaires internally is that bolting on roles to staff within a company to configure a questionnaire and send and chase and collate data, adds extra work which would be done slower and less effectively than a dedicated team.
There are of course more reasons but this could develop into a rather large block of text, if it hasn’t already!
Soft Intelligence Questionnaires have 4 main foundations:
Minimum time to completion – We hate filing in questionnaires and this is reflected in how we organise our own, we only create questionnaires we could stomach ourselves.
100% Confidentiality – we are independent and we love the submitters of information more than the companies who pay us FACT
Dig Dig Dig – we believe there is always more to it and we are never satisfied until the full story has been learnt
Tell tell tell – we also like to let submitters of information what has happened to their data so they know what has happened and how valuable their contribution always is